Crafting the Pascoflair Video campaign was an enjoyable endeavor. I successfully brought to fruition four distinct spots, overseeing the entire process, including character designs, storyboards, animatics, animation clean-up, and execution. This comprehensive approach ensured that the characters not only came to life but also conveyed the essence of the campaign by showcasing their journey towards restfulness. The project was undertaken during my tenure at Loopmedia Ltd.
Character concept development
